People-Based Marketing

Tom Flanagan is Chief Innovation Officer for The Group, Inc. and oversees marketing, technology, and relocation. Tom was previously a syndicated columnist for Inman News. His column explored the best practices and trends in website design, mobile applications, and online services that real estate companies can use to grow their businesses and run them more efficiently.

Tom discusses proper marketing etiquette during a crisis, marketing automation and how to leverage data during online spikes.

For even more helpful tips, check out our COVID-19: Real Estate Response Plan and our white paper Digital Marketing in Real Estate: A guide to better ROI.

Register here for our next live Industry Insider Panel. We host top-producing real estate experts’ as they offer advice on building a strategy that’s right for you. Ask questions and get valuable feedback you can use.


Gabrielle Fuqua