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The ActivePipe Blog

Tips, Hints & Musings

By Alison Vella
February 22, 2017

We Have Found the Secret to Open Rates That Soar and Customers That Stay.

There are hundreds of cafes on Chapel Street; I could go to a different one every day for a year and still have more to try. Despite the diversity, I get coffee from the same one every morning. Why? Because I am greeted with a chirpy “good morning Ali” and am asked if I enjoyed yesterday’s…

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By Alison Vella
February 21, 2017

When it Comes to Open Houses, Less is More. Learn How to Declutter Your Home, Attract More Bidders and Boost Your Sale Price.

Picture this: You’ve just started a family. You’re twenty-six years old with a wife, a three-year-old son and another kid on the way. You’re looking for your first home and you’ve decided to visit an open house at 6 Buchanan Place, Aberfeldie. The surrounding streets are gorgeous, the trees that line them are bright and…

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By Alison Vella
February 17, 2017

In Business, Social Media is About Being Your Customer’s Mate. Here are 5 ways to do it.

I don’t mean to sound like a creep but do you ever watch pedestrians on their phones? They’re not sitting there analysing each post are they? They’re scrolling through their newsfeed and their doing it quickly. They’re flying through hundreds of pieces of content and they’re totally unaffected by most of them. The aim isn’t…

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By Benjamin Ling
February 13, 2017

Lack of Direction, Not Lack of Time is the Problem. We All Have 24-Hour Days.

I remember the first day I set foot in an office. My shoes were polished, my tie was straight and my hair was slicked. I looked the part but I didn’t have an hour of experience to my name. Joey, one of the big dogs, piffed a Yellow Pages at my desk and suggested that…

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By Ashley Farrugia, Activepipe CEO
February 7, 2017

Your Contacts Could Be Self Appraising Behind Your Back. This Is How To Win Their Listing!

We figure there’s no use giving you insight if you don’t know what to do with it so here is a rundown of how to complete the loop of enquiry; to turn portal probes into likely listings. The High Value Contacts are your first port of call. This list will tell you who is fully…

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By Ashley Farrugia, Activepipe CEO
February 7, 2017

Don’t Overlook the Portal: New Data Reveals 36% of Buyers Could also be Sellers

Agents can be pretty scathing of real-estate portals. The mere mention of their name is enough to get profanities flying; to get men in suits punching holes in walls. “They’re bloody bullies”; “their prices are absurd”; “their monopoly is unfair”. We’ve heard it all before and as true as some of the statements may be,…

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By Ashley Farrugia, Activepipe CEO
February 3, 2017

From Kitchen Hand to CEO: 8 Things I Learnt on My Rollercoaster to Launch

My first job was at Taco Bell. I was a kitchen hand scrubbing pots and pans in a dish-pit. I’d work until my fingers throbbed and I’d come home afterwards reeking of sour guac. I had no idea that I’d be CEO of a company then, I was 15 years old and I’d just dropped…

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By Ashley Farrugia, Activepipe CEO
January 31, 2017

Why isn’t real estate innovating with these technologies?

It’s a sad reality but a business that fails to embrace technology fails at business. They become the Taxi’s and the Kodak’s of the world; crushed by the unmatched efficiency of digital integration. I’ve worked alongside the real-estate industry for many years now. I have met some of the best in the business; people who are…

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By Ashley Farrugia, Activepipe CEO
November 17, 2016

The New ActivePipe Dash is Here

ActivePipe is pleased to announce the release of its latest reporting initiative – what we call the UGA Dashboard! The Administrative Controller and/or the Principal of each office now has a concise summary of all the activity generated by ActivePipe summarised by each Agent – all in one simple Dashboard. No need to wait for…

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By Ashley Farrugia, Activepipe CEO
November 6, 2016

Advanced MyDesktop CRM integration

This week we launched a suite of enhancements to our MyDesktop integration to make ActivePipe even more intuitive and beneficial to your daily activities. Until now ActivePipe would email you when a contact provided OFI feedback or updated their search criteria. Instead of emailing you this data and requiring you to update your MyDesktop CRM,…

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